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Role Purpose

The Business Associate is the entry point of QMet's revenue pipeline. This role generates and qualifies leads across QMet's four service lines — Cybersecurity Consultancy, Security Integration, Digital Transformation Consulting, and the Training Academy — across all seven country markets: Saudi Arabia, Bahrain, Oman, UAE, Singapore, USA, and Europe.

The role sits within the India-based Shared Service Center's Business Enablement pillar and works in close coordination with the front-office Business Development / BDR teams in each country, to whom it hands over qualified, warm leads for conversion. This is a lead-generation role: it does not carry account-management, proposal, or pricing responsibility.

Key Responsibilities

1. Market Research & List Building

•      Build and maintain segmented target account and contact lists by industry, geography, and service line

•      Map key decision-makers within target accounts

•      Maintain and continuously update lead data in the Odoo CRM

2. Outreach Execution

•      Conduct outbound VoIP calls, email campaigns, and LinkedIn/WhatsApp outreach sequences

•      Follow structured outreach cadences and approved messaging

•      Track and report response and engagement rates

3. Lead Qualification

•      Conduct initial discovery calls to assess interest, need, and fit

•      Apply baseline qualification criteria, aligned to QMet's BANT/MEDDIC framework, before handover

•      Capture accurate, complete qualification notes for the receiving front-office team

4. Warm-Lead Handover

•      Schedule discovery/opportunity meetings between qualified leads and the relevant country's front-office Business Development team

•      Ensure a clean handover with full context transferred — no lead is passed over cold

5. CRM Data Hygiene & Reporting

•      Log all activity, lead status, and outcomes accurately and promptly in Odoo

•      Maintain weekly/monthly outreach and conversion dashboards for the Business Enablement Team Lead

6. Cross-Team Collaboration

•      Coordinate with country front-office teams to close the feedback loop on lead quality

•      Escalate recurring objections or market intelligence to the Business Enablement Team Lead

Explicitly Out of Scope

To keep this role focused and avoid overlap with front-office Business Development, this position does not include:

•      Direct account management of existing clients

•      Client-site travel — the role is India-based and remote-facing

Qualifications & Experience

•      Bachelor's degree in Business Administration, Marketing, Communications, or a related field

•      0–2 years of experience; early-career profile, fresh graduates encouraged to apply

•      Prior exposure to B2B outreach, tele calling, or lead generation is an advantage (internship or academic project experience is acceptable)

•      Indicative age range: 22–26 years

Skills & Competencies

•      Strong verbal and written English communication; Arabic ability is an advantage given the Gulf-market focus

•      Comfortable with sustained outbound/VoIP calling

•      Working familiarity with LinkedIn Sales Navigator, email sequencing tools, and CRM systems (Odoo experience a plus)

•      Strong research and data-organization skills

•      Resilience and consistency — this is a high-activity, high-rejection-tolerance role

•      Detail-oriented, with disciplined CRM and data-hygiene habits

Key Performance Indicators

•      Number of qualified leads generated per month

•      Lead-to-meeting conversion rate

•      CRM data completeness and timeliness

•      Number of clean handovers to front-office teams, as confirmed by front-office feedback

Working Arrangement

Because this role supports seven international markets, some flexibility in working hours may be required to align with client time zones — particularly the Gulf, Europe, and US markets.

Career Path

Growth path toward Business Enablement Team Lead as the pillar scales, or lateral movement into a front-office Business Development role after demonstrated outreach and qualification performance.